Citizen/Community Journalism, lessons learned at the J-Lab – September 2010 report
As someone who works for a media organization looking to tap into Citizen Journalism, I found Jan Schaffer blog post – J-Lab Report: What Works For Hyperlocal News Sites – to be most interesting. Her post references a report she published in September 2010 on behalf of the Knight Foundation titled New Voices: What Works Lessons From Funding Five Years of Community News Startups.
I found the following comments from Schaffer’s blog post particularly interesting:
One of our biggest learning curves is this: It doesn’t pay to train whole classes of “citizen” journalists. While you’ll be doing wonders for advancing digital media skills in your community, you won’t end up with a reliable corps of contributors for your news site. Ordinary citizens, armed with good intentions, are just too busy.
Citizen journalism turns out to be a high-churn, high-touch enterprise – one that requires a full-time community manager.
Insights I will certain keep in mind.