Social Commerce – leveraging the Social Graph to facilitate commercial transactions (links)
There’s been a lot of buzz lately around the emerging category of Social Commerce – that is, eCommerce platforms that leverage Social Networks/Social Graphs. The following are a list of links that provide insight into this emerging space.
The List
Social Commerce – Wikipedia
Definition of Social Commerce – Social Commerce Today
Social Shopping – Wikipedia
The Rise of Social Commerce – Brian Solis, September 2010
The Rise Of Social Commerce – Charlene Li, September 2010
Social Commerce, How Brands are generating Revenue in Social Media – Jeremey Owyang, Novermber 2010
Speed Summary | Wired Feb 2011 Cover Story on Social Commerce – Social Commerce Today, January 2011
Social Commerce – Social Media Today, November 2010
Social Commerce 101: Leverage Word of Mouth to Boost Sales
Social Commerce Top 10 for 2010; Outlook for 2011 – Practical eCommerce, December 2010
The Future of Social Shopping – eMarketer, January 2011
14 Social Commerce Examples from Social Media Today – Social Commerce Today, November 2010
Book Review Social Commerce by Julien Chaumond – Social Commerce Today, Novermber 2010
eBay and the socially layered business – Social Commerce Today, December 2010
Facebook Launches Big New Social Commerce Service for Local Businesses – Social Commerce Today, Novermber 2010
Facebook Deals Guide [Download] – For Brands & Retailers – Social Commerce Today, November 2010
Groupon Focuses on Online, Not Local Deals – Social Commerce Today, November 2010
How Big Retail is Deploying Social Commerce [Presentation Download] – Social Commerce Today, November 2010
New Group Buy WordPress Plugin: Opportunity for Brands, Businesses & Bloggers?
Top Trends of 2010: Social Shopping – ReadWriteWeb, December 2010
Roundup of Social Commerce Predictions for 2011 Phase 3 (Sophistication) – Social Commerce Today, January 2011
Social Commerce Helping Products find People – Social Commerce Today, December 2010
Speed Summaries New Social Commerce Presentations from PayPal and Skive – Social Commerce Today, December 2010
Speed Summary OgilvyOne Report on The Future of [Social] Selling – Social Commerce Today, December 2010
The Future of Social Commerce Customisation, Curation, Personalisation – Social Commerce Today, December 2010
Three New Social Commerce Reports [Downloads] Hoffman, Altimeter & ATG – Social Commerce Today, November 2010
TNW’s 6 DOs And DON’Ts of F-Commerce – Social Commerce Today, November 2010
Did Amazon Miss The Boat On Social Commerce? – TechCrunch, May 2010
Why Amazon DOES Understand Social Commerce – Social Commerce Today, Novermber 2010
LivingSocial Gets $175 Million From Amazon Amazon’s Local Strategy – BIAKelsey, December 2010
Walmart’s Group-Buy App in Facebook 10 Ideas for Competitors – Social Commerce Today, November 2010
Why Ping Is the Future of Social Commerce – GigaOM, September 2010
In Summary
Umm, I think you could say this is a fairly hot space right now. Lots of reading and learning to do. 🙂
glenn
-
January 10, 2011 at 1:27 amNews Media, Innovation and Technology – 2010 in review/Trends for 2011 (links) « End of Business as Usual – Glenn's External blog
End of Business as Usual - Glenn's blog 